There are some differences between LinkedIn and these other platforms though. Try to avoid posting on weekends or outside typical business hours – 9am to 5pm. There is no point in creating the ultimate post just for it to get lost in your connections’ Home feeds. Thank your manager and coworkers for all the opportunities they’ve given you and mention how they’ve contributed to your growth within your position. One day I tried to share the link inside the post and got almost the same results: There were 17.7k views and aaaaand almost a thousand of clicks! Subscribe to the Agorapulse newsletter, and get the most recent blog posts and news about the social media channels you use most. But writing the perfect article isn’t as easy as it may sound. Even for more traditional brands, Forbes is predicting that LinkedIn will continue to grow as the no-nonsense social media platform to go to! As such, lunchtime and before and after work should be our best bet. In general, fluff pieces don’t work well on LinkedIn. And that was a brief discussion of how to post on LinkedIn to get you in ‘the know’ of what’s what on this popular platform. If you don’t have a company page on LinkedIn, you can follow this step-by-step guide to get one started. If you post content to LinkedIn when the majority of your audience isn’t online, you most likely won't receive the amount of views and engagement you were hoping for. You can also post photos on LinkedIn. LinkedIn will generate a preview of the article so you can decide if it’s what you want. LinkedIn Jobs helps you find the most relevant candidates by automatically targeting people based on skills, industry, experience, and interests – in emails and across LinkedIn. You can click on Select images or simply drag and drop an image directly. Sign in if you’re not already signed in to your account. The LinkedIn Publishing platform gives you a way to establish expertise and also to grow your following outside of those who are already connected with you. ASF, AVI, FLV, MPEG-1, MPEG-4, MKV, QuickTime, and WebM formats only, Minimum length 3 seconds and maximum length 10 minutes. Steps For Creating Carousel Post On LinkedIn For Smartphone Users. Here is a more specific rundown of best posting times by popular industry: You’re likely to have better success if you share content outside of normal business hours. To post LinkedIn stories, tap the "Your story" button in the stories section at the top of your mobile app, or tap "Share a story" in the Post menu. The information shared here should help you get started on creating killer content for your account. The easiest thing to do is post about your job, occupation, your company, your industry and share that with your network. If you want to stand out and make a good impression, you should know how to post on LinkedIn. Click on Start a Post and then on the camera/photo icon. This will allow you to upload an image to share with your fellow LinkedIn connections. However, at this time you will need to schedule video posts manually. Click on Start a Post and then on the camera/photo icon. Dynamic Ads use LinkedIn profile data - like photo, company name, and job title - to personalize ads. Once you’ve chosen your image, click on ‘Next’ and add some texts. Here's a short overview of how to add a hyperlink to a LinkedIn post in PromoRepublic. Put these at the end of the post so that they help search without making a worse reading experience. Even if your opinion is not that of an expert, you’re showing knowledge and active interest. You can also post photos on LinkedIn. You can share a link to something interesting related to your business or industry as well as images, videos and articles. Sign in to your account if you’re not already. LinkedIn Help - Upload Your Resume to LinkedIn - How do I include a resume with my job application? Once your satisfied, you can tap on the Post button that you’ll find in the lower-right corner of the New Post page. If you want to maintain a good reputation on LinkedIn, make sure that your images are high quality, professional and relevant. The article will now be shared and will be seen on the Home feeds of your connections. She has been a speaker on the topic of social media all over the United States and worked with clients around the globe. You have to rope in readers by being interesting and engaging. You can also use it to thank partners or collaborators. Our monthly newsletter is packed with the hottest posts and latest news in social media. And since fewer active users post content, and more of them are there looking specifically to make business happen, your odds of getting an interested business prospect is much higher overall. You have a higher chance of connecting with a decision-maker on LinkedIn. For more on getting images right on social media, take a look at our social media image sizes guide. Hope you are all staying healthy and safe at home. When you want to make sure that your content reaches your target audience, you have to share it when they’re around. This can be questions about what is written in the article or just comments. In fact, for B2B content, LinkedIn delivers more than 50% of all total traffic. Create headlines optimized for LinkedIn. The real value on LinkedIn is not the number of people in the network, but the influence that you possess within your net… One is to use the native publishing platform to create content directly through the social network. Increase engagement with these three formats: Follower ad: Promote their LinkedIn Page or Showcase Page and drive members to follow their LinkedIn page with a … Once that preview has been generated, you can delete the URL link that you pasted. (Not to say that those articles have no value, it’s just a different audience). It's just an entertainment channel. In fact, 50% of college graduates use LinkedIn and tend to bring in a higher income than users of other social media platforms. On LinkedIn particularly, some business use their page primarily for talent acquisition and hiring, rather than marketing. First of all, you can write a lot more in a post – up to 3000 characters. Your new image should now be visible to all your connections. Let’s get you started! Here you can see which days your page got the most views. Another option would be to write it in a spreadsheet and then bulk import it. In this beginner-friendly guide, we will show you how to post content from iPhones on the app, as well as the best times to post on LinkedIn and more. mattis justo vel, risus. When she is not writing, creating, and speaking, you can usually find her doing one of her two favorite hobbies - reading and baking. There are a few ways to share a blog post on LinkedIn. Basically, this type of post gives you the ability to give a specific shout-out to recognize someone that you have worked with for going above and beyond, innovation, and other traits. This type of content still has a lot of room for growth! If you are an employer, this could be a meaningful way to recognize employees. A picture from the pasted link as well as the website and article title will be shown. A K Jillani is the short video clips channel. When people ask me why bother with LinkedIn, rather than the “shinier” platforms like Instagram, all I have to do is start telling stories from my own client acquisitions: At least 60% of my revenue each year is directly or indirectly due to LinkedIn connections. First, we’ll show you how to post articles on LinkedIn so you can get started with being professional right away. This will let you create a new post. That is why we highly recommend that you know the best time to post on LinkedIn. Sign in to your account if you’re not already. Don’t get your audience all fired up. Once you have posted a few times, you can take a look at how well the posts performed to see if the times work for you. And my results are not just luck. Your article will now appear in the Home feed of your connections. Your subheadings, bullet points and conclusion must be correct and mistake-free. To announce your promotion on LinkedIn, author a post that highlights what you’ve learned from your previous position and how grateful you are to be promoted. But that’s a misguided approach! However, you mustn’t use cheap tactics that make people think the article will be about something it’s not. Her specialty is in creating content that connects and starting real relationships in the online world. But you want to make sure the type of content is appropriate for the business-oriented nature of LinkedIn. Then start writing your article. You can schedule both image and text post types using a social media management tool like Agorapulse. Just like your newsfeed on Facebook or Twitter, you can post updates and content here. To send your article into the internet world tap Post, located in the bottom-right corner. Just click “Write an article” on the top of your feed. It is a white paper and a pencil inside a blue circle. Copy the URL of the article you want to share and paste it in the provided text area. You can view analytics to see who is reading the content, as well as interact with comments and the people who like and share your content. Tagging relevant people in your LinkedIn posts can be extremely helpful for your reach and engagement. Designed to work best with an image that is wider than it is high, the ideal image size is 1200 x 627 pixels. Like video posts, you will need to do this one manually from your LinkedIn account. This can save you time and make it easier to track your results. Give your own spin on things or add your point of view to the discussion. LinkedIn members spend almost 3x more time watching video ads compared to time spent with static Sponsored Content. On those days, posts perform best when shared between 8 am and 2 pm. Posting content to your LinkedIn company page is the same as on a personal page – you still have 3,000 characters available, and you can also post video and images. Think about your audience and imagine when they’re most out of reach and don’t use their phones or computers. She has been featured on numerous podcasts and published in The Better Business Book. Tap your profile picture and select "View Profile." Once you’re done here, you will be well-informed and able to make the most of the business-focused social media platform used by roughly, If you’re looking to impress your LinkedIn audience, you should definitely post articles – it can reap huge benefits, How to Post on LinkedIn on Android – Articles. If you need some guidance, take a look at our Target Audience Guide. Next, you have to tap Share, which you will find at the top of your Home feed. Due to high support volume, it may take longer than usual to hear back from our Support Agents. Each one has advantages in helping you reach a specific audience. You will find it in the lower-left corner of the screen and will take you to your Home feed. Never skip the proofreading stage of creating an article. Keep your word count between 500 and 700 words long for the best results. 10 Types of posts you should share on your LinkedIn Page 1. Plus, it is really easy to use! Check out these content marketing examples for even more ideas. In general, the best days to post on LinkedIn are Tuesday, Wednesday and Thursday. LinkedIn Timing Facts . LinkedIn users who want to read the article will be able to do so by simply clicking on the title or the image. Which means no one is going to spend more than a few minutes on one article. If you follow our advice, you will write awesome content that you can be proud of. To avoid this kind of stress, we’ve compiled a brief list to show you what you need to write a great article. Type the name (s) of the recipient (s) in the Type a name or multiple names field. While scheduling your content on LinkedIn (especially the creative use of content queues to feature your evergreen content) can be a critical part of staying engaged on LinkedIn, you might want to also look at one other feature that can’t be scheduled – publishing. For instance, your brand image, the screenshot of your written post, or hook up text, make sure it looks nice. Open the LinkedIn app on your device – usually to be found in the App drawer or Home screen. Of course, it is different for every brand. Your content is going to be seen by people who have a higher standard than the readers of articles about celebrities. By using this website, you automatically accept that we use cookies to improve your experience. Tap on the Home icon, which looks like a small house. LinkedIn has added several new content options in the last year or so, and there are so many more ways to post on LinkedIn than there used to be. The one other type of post that you can try on LinkedIn is “Kudos.” Unlike traditional post types, this is the one thing that you will have to publish organically as you can’t schedule it. If you want to share your own thought piece, tap in the typing area to activate the keyboard. Video, video, video. Look for patterns. 1. Be creative but also make sure that you’re talking with knowledge. Few people enjoy reading anything written by a person who sounds like they’re trying to be overly clever. We might call this a “status update.” A third option is to republish a blog post that has appeared on your company’s blog directly to LinkedIn’s publishing platform. You get access to a drop-and-drag calendar while SocialPlanner.io allows your business to expand and cement its social media presence in the best way with minimal effort on your part. LinkedIn users certainly don’t want to read something written by someone who’s pretending to know what they’re talking about. If you want to build relationships, write an article that will help. It is a white paper and a pencil inside a blue circle. This will allow you to upload an image to share with your fellow LinkedIn connections. Your next step is to tap on the New Post icon which is int the bottom right corner of your screen. You can also type a message in the Write a message field. Copy the URL of the article you want to share and paste it in the provided text area. You can enter an extra message into the text field if you want to. You’ll also see the content that is shared by pages that you like and the events you will attend. You can describe the image or write something around it. Also, know what you want to achieve with your article. LinkedIn is one of the best social media sites for serious professionals to get together. Informative pieces are more popular. Near the top of the page, find where it says "Start a Post" located next to an icon of a pencil to a … Facts: Video is 5x more likely than other types of content to start a conversation among members. There will be a short drop down menu – click on ‘Copy link to post’. If you’re writing your own articles, it also shows that you are a leader in your niche. You want to stick with images that are: High quality; Professional in nature; Clearly relevant; Video posts on LinkedIn You can also voice your concerns about the topic of the article. So remember, if you want to build a brand on LinkedIn, it's crucial to find out when your specific audience prefers to surf the site. 2. Think carefully about what you write and how you write it. You should take inspiration from these suggested times and see how well it works for you. Having articles posted gives your account a professional and polished appearance. Linkedin is the ideal social network to position yourself as an expert on a theme and develop your branding. Here, you will see content shared by people that you follow or connect with. Don’t forget - comments are more valuable than likes at the beginning. Once you know how to post on LinkedIn, you can choose the options that will bring the most value to your business or career. 2. This post is similar in length to the last one but it … When you’re satisfied with your image and the text, click on Post. commodo leo neque. When it comes to the worst time to post articles on LinkedIn, the same strategy applies. Step: 1 Firstly, to create the best carousel post you should need 5 to 10 photos. You don’t have to put in any additional text if you don’t have time or feel like it’s necessary. Before you take the time to create something though, make sure that it fits in LinkedIn’s guidelines for video posts: As with all LinkedIn posts, focus on quality content rather than gimmicks. When you publish an article on LinkedIn it has the potential to reach a wide audience. Open the LinkedIn app on your device – usually to be found in the App drawer or Home screen. If you want to share your own thought piece, tap in the typing area to activate the keyboard. Groups you have joined and the hashtags you follow will also influence what you see in your Home feed. Use … 4. The content on LinkedIn must be something that people want to spend their time on. If you already blog, consider recreating those posts on your LinkedIn profile with a link back to the original source. The other is to share the link to an article on your company’s website. What about posting content specifically? If you would like to change the thumbnail picture, it's easy! Remember that posts on LinkedIn need to stay professional. Experiment and try all the different post types to see what works best for you! Be clear, straightforward and concise. Here is an example of a strong LinkedIn post that you can adapt for yourself: “Hi LinkedIn network. Remember that posts on LinkedIn need to stay professional. Rivka has been managing and teaching social media for over 10 years, working with clients in a wide variety of industries. Posts written in language reflecting a positive sentiment tend to … I use Grammarly for this, but you could also write the post in a word processing tool and then copy and paste it into LinkedIn. This can help drive traffic to your site, as well as being useful on LinkedIn itself. But don’t let that unassuming exterior fool you! Here, business-minded folk who like to share news and content meet up and discuss what matters to them. Your headline can make or break the success of your article. LinkedIn Publishing allows you to write a blog-style post that lives on LinkedIn. You should do research about when will be best to post for you. In this video tutorial, I show you how to easily compose and publish a post on Linkedin.Everything I do online is hosted by Bluehost. Create or share an infographic. Take the time to get creative with your company page and understand your primary goals for your page. That's a lot for LinkedIn post where 1 views counts every time a user scroll the post for 1 second! Photo posts on LinkedIn. About 30 million companies across the globe have LinkedIn profiles so you need to look great to stand out. Posting images on LinkedIn isn’t extra difficult or tricky. This is true both for posts that you write natively, as well as ones that you schedule. Be confident in your knowledge but keep things simple. Depending on your browser, you may see a small pop-up box indicating that you have successfully copied the link to your clipboard. Any time before and after these hours are ideal, including lunch breaks. If you post via a LinkedIn Company Page, you have the new analytics dashboard.